The Growing Demand for Halal Foods: A Trend Beyond Religious Boundaries

How Halal Certification is Redefining Trust in the Food Industry. The demand for halal foods is rising, and it’s not just coming from Muslim consumers.

The demand for halal foods is on the rise, and it’s not just Muslim consumers who are driving this trend. People are increasingly seeking healthy, ethical, and clean meat products they can trust. Halal certification, a symbol of trust that ensures products are produced, harvested, and slaughtered following Islamic guidelines, is gaining popularity among a broader audience. In an era where trust in institutions and brands is waning, and product labels are becoming more confusing, halal certification is emerging as a new authority that helps people make informed nutrition and food choices.

The Rise of Halal: Beyond Religious Boundaries

According to a 2019 insight report by pakt agency and Brand Genetics, consumers increasingly seek transparency and authenticity. Middle Eastern cuisine, emphasising simplicity and natural ingredients, has benefited from this trend. Halal, a central part of Middle Eastern culture, is becoming a significant aspect of this movement. The ethical code of conduct…